My Photo
Blog powered by Typepad

CEO and senior exec blogs

Blogads


« How blogging is different from journalism | Main | Blogging blacklash already? CEO blogs vs. employee blogs, etc. »

Comments

Toby

Debbie - the point of that post was not that Chrysler launched a 'media only' blog, but that it was never made clear on the entrance page that it was only for the press; it was that lack of information that caused my initial confusion/frustration and set the fire storm into play. The results are a great example of the power of blogs and viral marketing.

joann

The more important question is not who has access to the Firehouse media blog. But whether it will prove to be an effective way for the DaimlerChrylser PR folks to have a backstory conversation with automotive media types. And I don't know the answer to that...

The comments to this entry are closed.

July 2017

Sun Mon Tue Wed Thu Fri Sat
            1
2 3 4 5 6 7 8
9 10 11 12 13 14 15
16 17 18 19 20 21 22
23 24 25 26 27 28 29
30 31