Steven Streight has written a blogging guide for CEOs. It's got some good stuff in it. A few of his key points:
- CEOs like to control things (they can control everything about their blog)
- CEOs like to delegate (they can find smart employees or colleagues to contribute to their blog)
- CEOs like instant results (they'll get quick feedback through a blog)
etc.
Why, thank you Debbie, for linking to my Work in Progress.
I will be adding quite a bit more to this special one post unblog, my experiment in an eternally (not really) scrolling single web page of information.
I will add a long list of CEO Blogging "do's" and "don'ts", plus other unique items of immediately actionable information.
Posted by: steven e. streight aka vaspers the grate | December 04, 2006 at 11:04 PM