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Susan Gosselin

I have a general question. I have found a number of blogs which may be of relevance to some of my clients. However, I am having a hard time trying to figure out how to rate these sites. They may look good, but how do you know whether they have enough reach to warrant making them part of your media relations strategy? I have a client who would really like to see some numbers, and outside of hit counter or technorati, I can't find any other useful information. Any ideas on what to do next?

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